Designing a new retail centre for the established retail IGA brand demands a careful blend of innovation and a firm grip on brand identity. Externally, the architecture reflects the company’s ethos, featuring a distinctive facade that incorporates the brand’s signature colours and logo. Attention to detail is crucial, ensuring that the exterior aligns seamlessly with the brand’s established image. Internally, the layout prioritises efficient customer flow, with strategic placement of product displays and a clear, intuitive store layout. Aesthetic elements echo the brand’s design language, creating a cohesive and recognisable atmosphere. Technology integration enhances the customer experience, from interactive displays to streamlined checkout processes, ensuring a modern, yet familiar, retail environment.